An Introduction to Travel and Tourism

About An Introduction to Travel and Tourism

An Introduction to Travel and Tourism is a textbook on the tourism industry by Pran Nath Seth and Sushma Seth Bhat, published by Sterling Publishers of New Delhi. The book first appeared in 1993 and is aimed at students and newcomers who want a clear picture of how travel and tourism works as an industry. If you are looking for a student friendly book on travel and tourism, this title gives a broad overview of the sector. Please message us on WhatsApp at 9906523492 for details of the copy in stock.

What the book covers

• The scope and growth of the tourism industry around the world
• The main parts of the industry, including airlines, hotels, travel agents and tour operators
• The role of government in tourism planning and marketing
• Eco-tourism and responsible travel
• The effect of information technology on tourism operations and distribution
• The future of tourism

About the authors

Pran Nath Seth and Sushma Seth Bhat wrote the book together, and it is published in India by Sterling Publishers. It has been revised and reprinted since its first appearance, with later updates to reflect technological and commercial change in the industry.

Why study travel and tourism

Tourism is one of the largest service industries in the world and a major source of jobs, income and cultural exchange. In a place like Kashmir, where travellers have long come for the mountains, gardens, lakes, crafts and food, the importance of tourism is easy to see. Understanding how the industry is organised helps students see how a journey is planned, sold and delivered, from the airline seat and the hotel room to the guide and the tour operator. A foundation book on travel and tourism also helps those who plan careers in hospitality, travel agencies, airlines, destination management or tourism promotion.

Who should read this book

• Students of tourism, travel and hospitality courses
• Readers preparing to work in travel agencies, hotels or tour operations
• Teachers looking for a general reference on the subject
• People in Kashmir and across India who are curious about how the tourism sector works
• Anyone who wants an introduction to the subject before moving to specialised titles

How to study with this book

Start by reading the chapter headings to see how the subject is arranged, then read one chapter at a time and write short notes in your own words. Make a simple chart of the main players in the industry, such as airlines, hotels, agents and operators, and note how each depends on the others. Link what you read to places you know: a local hotel, a houseboat, a travel agent in your town. Keep a list of new terms and revise them regularly. Please check your own course outline or ask your teacher to confirm which topics you need, as we do not claim that this book matches any particular syllabus.

Where it fits on your bookshelf

Lafz Bookstore in Srinagar supplies school, college and Kashmir books to readers across India. An Introduction to Travel and Tourism makes a useful base title for a tourism student, and can be paired with notes, a good dictionary and current material on the industry. Because the book is an introduction, it is best used to build understanding before moving to more specialised study.

Edition details

Title: An Introduction to Travel and Tourism. Authors: Pran Nath Seth and Sushma Seth Bhat. Publisher: Sterling Publishers, New Delhi. Format: paperback. For the edition, year of the print and page count of the copy in stock, please message us on WhatsApp at 9906523492. Same-day dispatch from Srinagar. Delivery takes about 1 day in Srinagar and 3 to 10 days across the rest of India.

Frequently asked questions

Who are the authors? Pran Nath Seth and Sushma Seth Bhat.

Who publishes it? Sterling Publishers, New Delhi.

Is it for beginners? Yes, it is an introduction to the subject for students and general readers.

Does it follow a specific syllabus? We cannot make that claim, so please check your course outline.

How quickly will it reach me? We dispatch the same day from Srinagar. Delivery is about 1 day in Srinagar and 3 to 10 days in the rest of India.

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